Oxford Golf, a division of Oxford Industries, Inc. (NYSE: OXM), has selected WFX Cloud PLM for product lifecycle management (PLM) software. Oxford Golf will use WFX PLM for apparel product development, and the technology will be the cornerstone of its software systems.
Once implemented, the WFX PLM platform will be a critical tool for the Oxford Golf design, technical design, merchandising, and sourcing teams. The technology will allow the teams to leverage a centralized database that keeps everyone on the most current version of product information. WFX’s cloud-based delivery model will also facilitate real-time collaboration among its US and overseas offices, as well with its suppliers across the globe.
“WFX met our key requirements with an out-of-the-box solution that was both flexible and cost-effective,” said Debra Miller, Oxford Golf’s Vice President of Design and Merchandising. “WFX is cloud-based and only requires an Internet browser, which provides for a faster implementation without consuming busy internal IT resources.”
“Oxford Golf‘s selection of WFX is especially gratifying,” noted WFX CEO Jatin Paul, “given Oxford Industries’ already has an on-premise PLM solution in place for use by its other divisions yet decided to deploy WFX Cloud PLM for its growing Oxford Golf brand.”
About Oxford Golf
The Oxford Golf Group produces and distributes both the Oxford Golf® and Oxford America® brands of golf apparel. The Oxford Golf® brand is recognized as trusted, traditional men’s and women’s apparel and is sold in pro-shops and resorts and on the Oxford Golf website at www.oxfordgolf.com. The pure-performance Oxford America® brand is a high-value collection of performance apparel for both men and women. Oxford Golf is a division of Oxford Industries, Inc. Oxford Industries is an international apparel design, sourcing and marketing company featuring a diverse portfolio of owned and licensed brands. Oxford Industries’ brands include Tommy Bahama®, Lilly Pulitzer®, Ben Sherman®, Oxford Golf, Arnold Brant® and Billy London®. Oxford Industries’ stock has traded on the New York Stock Exchange since 1964 under the symbol OXM. For more information, please visit Oxford Golf’s website at www.oxfordgolf.com or Oxford Industries’ website at www.oxfordinc.com.
WFX Cloud PLM is the only 100% cloud-based PLM Software created specifically for the fashion industry including apparel, footwear, accessories and home decor companies. With more than 12,000 users in 23 countries, WFX PLM is feature-rich and user-friendly, delivering simplicity and flexibility at a lower total cost of software ownership (TCO). WFX’s cloud-based delivery platform requires no investment in hardware, software, or IT infrastructure and requires no IT support. WFX PLM allows fashion companies to gain efficiencies throughout the product lifecycle which reduce costs, improve quality, shorten time to market, and increase profitability. www.wfxondemand.com